Swag 104.9

Swag 104.9 is an urban radio station delivering hip-hop, R&B, and trap music with swagger and style. Dedicated to bringing 1049 Reno area listeners the best in R&B and soul, the station has earned loyal listeners among music fans who appreciate consistent quality and a format that stays true to its musical identity. Whether tuning in during a morning commute, a workday, or an evening at home, Swag 104.9 provides the soundtrack that keeps 1049 Reno area listeners connected to the music they love. The playlist at Swag 104.9 is built around R&B and soul programming curated for its audience — a well-considered mix of favorites, current selections, and carefully chosen tracks that give the station its distinctive character. Programming runs continuously, so listeners can always count on quality r&b and hip-hop music whenever they tune in. The station's commitment to its format means consistent delivery of the content its audience expects, without compromise. Swag 104.9 streams free online 24/7, bringing 1049 Reno's R&B and soul programming to listeners anywhere in the world on any device. For music fans in 1049 Reno and beyond who want a station that reliably delivers quality R&B and soul day after day, Swag 104.9 is the station that gets it right — consistent programming, great music, and a genuine connection to the community it serves.