Hometown Rock

The COAST is Fort Bragg, California's friendly variety and adult contemporary radio station, serving the Mendocino Coast with a relaxed, easygoing mix of music that feels as comfortable as the Northern California coastline itself. Broadcasting from the charming coastal town of Fort Bragg, The COAST reflects the laid-back character of the Mendocino community it serves.

The station's programming blends adult contemporary pop with classic hits, soft rock, and a variety of genres that span multiple decades, ensuring there is always something familiar and enjoyable on the air. The COAST keeps the vibe light and positive, pairing great music with local news, weather, and community information that is relevant to life on the rugged and beautiful Mendocino Coast. The station's friendly personalities feel like neighbors.

The COAST is more than entertainment - it is a true community station that understands what it means to serve a small, tight-knit coastal town. For residents of Fort Bragg, Mendocino, and the surrounding communities, The COAST is as much a part of life on the coast as the fog rolling in off the Pacific. Stream The COAST online free.